{"id":327,"date":"2026-03-22T06:56:39","date_gmt":"2026-03-22T06:56:39","guid":{"rendered":"https:\/\/www.we-notes.com\/vn\/measuring-success-user-story-outcomes\/"},"modified":"2026-03-22T06:56:39","modified_gmt":"2026-03-22T06:56:39","slug":"measuring-success-user-story-outcomes","status":"publish","type":"post","link":"https:\/\/www.we-notes.com\/vn\/measuring-success-user-story-outcomes\/","title":{"rendered":"\u0110o l\u01b0\u1eddng Th\u00e0nh c\u00f4ng th\u00f4ng qua K\u1ebft qu\u1ea3 C\u00e2u chuy\u1ec7n Ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 ho\u00e0n th\u00e0nh"},"content":{"rendered":"

Trong m\u00f4i tr\u01b0\u1eddng ph\u00e1t tri\u1ec3n hi\u1ec7n \u0111\u1ea1i, \u0111\u1ecbnh ngh\u0129a v\u1ec1 vi\u1ec7c ho\u00e0n th\u00e0nh \u0111\u00e3 thay \u0111\u1ed5i. Vi\u1ec7c ho\u00e0n th\u00e0nh m\u1ed9t nhi\u1ec7m v\u1ee5 hay vi\u1ebft m\u00e3 kh\u00f4ng c\u00f2n \u0111\u1ed3ng ngh\u0129a v\u1edbi vi\u1ec7c t\u1ea1o ra gi\u00e1 tr\u1ecb. C\u00e1c \u0111\u1ed9i ng\u0169 ng\u00e0y c\u00e0ng chuy\u1ec3n h\u01b0\u1edbng kh\u1ecfi vi\u1ec7c \u0111\u1ebfm s\u1ed1 d\u00f2ng m\u00e3 hay \u0111\u00e1nh d\u1ea5u c\u00e1c \u00f4 tr\u00ean b\u1ea3ng danh s\u00e1ch c\u00f4ng vi\u1ec7c, thay v\u00e0o \u0111\u00f3 l\u00e0 \u0111\u00e1nh gi\u00e1 t\u00e1c \u0111\u1ed9ng th\u1ef1c s\u1ef1 c\u1ee7a c\u00f4ng vi\u1ec7c h\u1ecd th\u1ef1c hi\u1ec7n. H\u01b0\u1edbng d\u1eabn n\u00e0y kh\u00e1m ph\u00e1 s\u1ef1 chuy\u1ec3n d\u1ecbch then ch\u1ed1t t\u1eeb \u0111\u1ea7u ra sang k\u1ebft qu\u1ea3, cung c\u1ea5p m\u1ed9t khung \u0111\u1ec3 \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng th\u00f4ng qua k\u1ebft qu\u1ea3 c\u1ee7a c\u00e1c c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 ho\u00e0n th\u00e0nh.<\/p>\n

Th\u00e0nh c\u00f4ng trong vi\u1ec7c giao h\u00e0ng kh\u00f4ng ph\u1ea3i l\u00e0 tr\u1ea1ng th\u00e1i nh\u1ecb ph\u00e2n l\u00e0 ho\u00e0n th\u00e0nh hay ch\u01b0a ho\u00e0n th\u00e0nh. \u0110\u00f3 l\u00e0 m\u1ed9t thang \u0111o c\u1ee7a vi\u1ec7c nh\u1eadn di\u1ec7n gi\u00e1 tr\u1ecb. Khi m\u1ed9t c\u00e2u chuy\u1ec7n \u0111\u01b0\u1ee3c \u0111\u00e1nh d\u1ea5u l\u00e0 ho\u00e0n th\u00e0nh, c\u00e2u h\u1ecfi th\u1ef1c s\u1ef1 l\u00e0: Thay \u0111\u1ed5i n\u00e0y c\u00f3 c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m cho ng\u01b0\u1eddi d\u00f9ng cu\u1ed1i hay kh\u00f4ng? C\u00f3 gi\u1ea3i quy\u1ebft \u0111\u01b0\u1ee3c v\u1ea5n \u0111\u1ec1 c\u1ed1t l\u00f5i hay kh\u00f4ng? C\u00f3 l\u00e0m thay \u0111\u1ed5i ch\u1ec9 s\u1ed1 kinh doanh hay kh\u00f4ng? Vi\u1ec7c tr\u1ea3 l\u1eddi nh\u1eefng c\u00e2u h\u1ecfi n\u00e0y \u0111\u00f2i h\u1ecfi m\u1ed9t c\u00e1ch ti\u1ebfp c\u1eadn c\u00f3 ch\u1ee7 \u00fd trong \u0111o l\u01b0\u1eddng, x\u00e1c th\u1ef1c v\u00e0 ph\u1ea3n h\u1ed3i.<\/p>\n

\n
\"Kawaii-style<\/figure>\n<\/div>\n

Hi\u1ec3u r\u00f5 K\u1ebft qu\u1ea3 C\u00e2u chuy\u1ec7n Ng\u01b0\u1eddi d\u00f9ng so v\u1edbi \u0110\u1ea7u ra \ud83d\udd04<\/h2>\n

\u0110\u1ec3 \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng m\u1ed9t c\u00e1ch ch\u00ednh x\u00e1c, \u0111i\u1ec1u \u0111\u1ea7u ti\u00ean c\u1ea7n l\u00e0m l\u00e0 ph\u00e2n bi\u1ec7t r\u00f5 gi\u1eefa nh\u1eefng g\u00ec \u0111\u01b0\u1ee3c s\u1ea3n xu\u1ea5t v\u00e0 nh\u1eefng g\u00ec \u0111\u1ea1t \u0111\u01b0\u1ee3c. S\u1ef1 ph\u00e2n bi\u1ec7t n\u00e0y t\u1ea1o n\u1ec1n t\u1ea3ng cho vi\u1ec7c l\u1ef1a ch\u1ecdn ch\u1ec9 s\u1ed1 hi\u1ec7u qu\u1ea3.<\/p>\n

    \n
  • \u0110\u1ea7u ra:<\/strong> \u0110i\u1ec1u n\u00e0y \u0111\u1ec1 c\u1eadp \u0111\u1ebfn c\u00e1c s\u1ea3n ph\u1ea9m h\u1eefu h\u00ecnh \u0111\u01b0\u1ee3c t\u1ea1o ra. Bao g\u1ed3m s\u1ed1 l\u01b0\u1ee3ng c\u00e2u chuy\u1ec7n \u0111\u00e3 ho\u00e0n th\u00e0nh, s\u1ed1 l\u01b0\u1ee3ng t\u00ednh n\u0103ng \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh, ho\u1eb7c t\u1ed1c \u0111\u1ed9 c\u1ee7a \u0111\u1ed9i ng\u0169. N\u00f3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi: ‘Ch\u00fang ta \u0111\u00e3 x\u00e2y d\u1ef1ng n\u00f3 ch\u01b0a?’<\/li>\n
  • K\u1ebft qu\u1ea3:<\/strong> \u0110i\u1ec1u n\u00e0y \u0111\u1ec1 c\u1eadp \u0111\u1ebfn s\u1ef1 thay \u0111\u1ed5i trong h\u00e0nh vi ho\u1eb7c gi\u00e1 tr\u1ecb \u0111\u01b0\u1ee3c mang l\u1ea1i cho kh\u00e1ch h\u00e0ng. Bao g\u1ed3m t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n t\u0103ng, s\u1ed1 l\u01b0\u1ee3ng v\u00e9 h\u1ed7 tr\u1ee3 gi\u1ea3m, ho\u1eb7c t\u1ef7 l\u1ec7 ho\u00e0n th\u00e0nh nhi\u1ec7m v\u1ee5 \u0111\u01b0\u1ee3c c\u1ea3i thi\u1ec7n. N\u00f3 tr\u1ea3 l\u1eddi c\u00e2u h\u1ecfi: ‘N\u00f3 c\u00f3 ho\u1ea1t \u0111\u1ed9ng kh\u00f4ng?’<\/li>\n<\/ul>\n

    D\u1ef1a ho\u00e0n to\u00e0n v\u00e0o c\u00e1c ch\u1ec9 s\u1ed1 \u0111\u1ea7u ra c\u00f3 th\u1ec3 d\u1eabn \u0111\u1ebfn hi\u1ec7n t\u01b0\u1ee3ng ‘nh\u00e0 m\u00e1y t\u00ednh n\u0103ng’, n\u01a1i c\u00e1c \u0111\u1ed9i ng\u0169 b\u1eadn r\u1ed9n nh\u01b0ng kh\u00f4ng ti\u1ebfn tri\u1ec3n. C\u00e1c ch\u1ec9 s\u1ed1 k\u1ebft qu\u1ea3 bu\u1ed9c ph\u1ea3i ch\u1ecbu tr\u00e1ch nhi\u1ec7m v\u1ec1 k\u1ebft qu\u1ea3, ch\u1ee9 kh\u00f4ng ch\u1ec9 l\u00e0 n\u1ed7 l\u1ef1c. S\u1ef1 thay \u0111\u1ed5i n\u00e0y \u0111\u00f2i h\u1ecfi s\u1ef1 minh b\u1ea1ch v\u00e0 s\u1eb5n s\u00e0ng ch\u1ea5p nh\u1eadn r\u1eb1ng m\u1ed9t c\u00e2u chuy\u1ec7n \u0111\u00e3 ho\u00e0n th\u00e0nh c\u00f3 th\u1ec3 kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau mong mu\u1ed1n n\u1ebfu d\u1eef li\u1ec7u k\u1ebft qu\u1ea3 kh\u00f4ng ph\u1ea3n \u00e1nh th\u00e0nh c\u00f4ng.<\/p>\n

    C\u00e1c ch\u1ec9 s\u1ed1 then ch\u1ed1t \u0111\u1ec3 \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng \ud83d\udcc8<\/h2>\n

    Vi\u1ec7c l\u1ef1a ch\u1ecdn c\u00e1c ch\u1ec9 s\u1ed1 ph\u00f9 h\u1ee3p l\u00e0 \u0111i\u1ec1u then ch\u1ed1t. Qu\u00e1 nhi\u1ec1u ch\u1ec9 s\u1ed1 s\u1ebd t\u1ea1o ra ti\u1ebfng \u1ed3n; qu\u00e1 \u00edt s\u1ebd che gi\u1ea5u c\u00e1c v\u1ea5n \u0111\u1ec1. B\u1ea3ng sau \u0111\u00e2y n\u00eau r\u00f5 c\u00e1c ch\u1ec9 s\u1ed1 thi\u1ebft y\u1ebfu c\u1ea7n theo d\u00f5i khi \u0111\u00e1nh gi\u00e1 k\u1ebft qu\u1ea3 c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng.<\/p>\n\n\n\n\n\n\n\n\n\n
    Ch\u1ec9 s\u1ed1<\/th>\n\u0110\u1ecbnh ngh\u0129a<\/th>\nT\u1ea1i sao \u0111i\u1ec1u \u0111\u00f3 quan tr\u1ecdng<\/th>\n<\/tr>\n<\/thead>\n
    T\u1ef7 l\u1ec7 \u00e1p d\u1ee5ng<\/td>\nT\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m ng\u01b0\u1eddi d\u00f9ng tham gia s\u1eed d\u1ee5ng t\u00ednh n\u0103ng m\u1edbi sau khi ph\u00e1t h\u00e0nh.<\/td>\nCho bi\u1ebft gi\u1ea3i ph\u00e1p c\u00f3 th\u1ef1c s\u1ef1 h\u1eefu \u00edch v\u1edbi \u0111\u1ed1i t\u01b0\u1ee3ng m\u1ee5c ti\u00eau hay kh\u00f4ng.<\/td>\n<\/tr>\n
    T\u1ef7 l\u1ec7 th\u00e0nh c\u00f4ng nhi\u1ec7m v\u1ee5<\/td>\nT\u1ef7 l\u1ec7 ph\u1ea7n tr\u0103m ng\u01b0\u1eddi d\u00f9ng ho\u00e0n th\u00e0nh m\u1ed9t nhi\u1ec7m v\u1ee5 c\u1ee5 th\u1ec3 m\u00e0 kh\u00f4ng c\u1ea7n s\u1ef1 h\u1ed7 tr\u1ee3.<\/td>\n\u0110o l\u01b0\u1eddng t\u00ednh d\u1ec5 s\u1eed d\u1ee5ng v\u00e0 \u0111\u1ed9 r\u00f5 r\u00e0ng c\u1ee7a ch\u1ee9c n\u0103ng \u0111\u01b0\u1ee3c tri\u1ec3n khai.<\/td>\n<\/tr>\n
    Th\u1eddi gian t\u1ea1o gi\u00e1 tr\u1ecb<\/td>\nKho\u1ea3ng th\u1eddi gian gi\u1eefa l\u00fac ph\u00e1t h\u00e0nh v\u00e0 ng\u01b0\u1eddi d\u00f9ng nh\u1eadn \u0111\u01b0\u1ee3c l\u1ee3i \u00edch t\u1eeb t\u00ednh n\u0103ng.<\/td>\nNh\u1ea5n m\u1ea1nh hi\u1ec7u qu\u1ea3 trong vi\u1ec7c giao h\u00e0ng v\u00e0 t\u00ednh ph\u00f9 h\u1ee3p c\u1ee7a gi\u1ea3i ph\u00e1p.<\/td>\n<\/tr>\n
    T\u1ef7 l\u1ec7 l\u1ed7i tho\u00e1t<\/td>\nS\u1ed1 l\u01b0\u1ee3ng l\u1ed7i \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng b\u00e1o c\u00e1o sau khi c\u00e2u chuy\u1ec7n \u0111\u01b0\u1ee3c \u0111\u00e1nh d\u1ea5u l\u00e0 ho\u00e0n th\u00e0nh.<\/td>\nPh\u1ea3n \u00e1nh ch\u1ea5t l\u01b0\u1ee3ng c\u00f4ng vi\u1ec7c v\u00e0 hi\u1ec7u qu\u1ea3 c\u1ee7a qu\u00e1 tr\u00ecnh ki\u1ec3m th\u1eed.<\/td>\n<\/tr>\n
    \u0110i\u1ec3m h\u00e0i l\u00f2ng kh\u00e1ch h\u00e0ng (CSAT)<\/td>\nPh\u1ea3n h\u1ed3i tr\u1ef1c ti\u1ebfp t\u1eeb ng\u01b0\u1eddi d\u00f9ng v\u1ec1 tr\u1ea3i nghi\u1ec7m c\u1ee7a h\u1ecd v\u1edbi thay \u0111\u1ed5i.<\/td>\nCung c\u1ea5p x\u00e1c th\u1ef1c \u0111\u1ecbnh t\u00ednh cho k\u1ebft qu\u1ea3.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

    Khi tri\u1ec3n khai c\u00e1c ch\u1ec9 s\u1ed1 n\u00e0y, h\u00e3y \u0111\u1ea3m b\u1ea3o ch\u00fang ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c \u0111\u00edch c\u1ee5 th\u1ec3 c\u1ee7a c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng. M\u1ed9t c\u00e2u chuy\u1ec7n nh\u1eafm \u0111\u1ebfn t\u1ed1i \u01b0u hi\u1ec7u su\u1ea5t kh\u00f4ng n\u00ean \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng b\u1eb1ng t\u1ef7 l\u1ec7 \u00e1p d\u1ee5ng, trong khi m\u1ed9t c\u00e2u chuy\u1ec7n nh\u1eafm \u0111\u1ebfn s\u1ef1 tham gia c\u1ee7a ng\u01b0\u1eddi d\u00f9ng kh\u00f4ng n\u00ean \u0111\u01b0\u1ee3c \u0111o l\u01b0\u1eddng ch\u1ec9 d\u1ef1a v\u00e0o \u0111\u1ed9 \u1ed5n \u0111\u1ecbnh c\u1ee7a m\u00e3 ngu\u1ed3n.<\/p>\n

    \u0110\u1eb7t ra c\u00e1c ti\u00eau ch\u00ed ch\u1ea5p nh\u1eadn r\u00f5 r\u00e0ng \u2705<\/h2>\n

    C\u00e1c ti\u00eau ch\u00ed ch\u1ea5p nh\u1eadn l\u00e0 h\u1ee3p \u0111\u1ed3ng gi\u1eefa \u0111\u1ed9i ng\u0169 v\u00e0 c\u00e1c b\u00ean li\u00ean quan. Ch\u00fang x\u00e1c \u0111\u1ecbnh c\u00e1c \u0111i\u1ec1u ki\u1ec7n m\u00e0 theo \u0111\u00f3 m\u1ed9t c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng \u0111\u01b0\u1ee3c coi l\u00e0 ho\u00e0n th\u00e0nh. Tuy nhi\u00ean, \u0111\u1ec3 \u0111o l\u01b0\u1eddng k\u1ebft qu\u1ea3, c\u00e1c ti\u00eau ch\u00ed n\u00e0y ph\u1ea3i v\u01b0\u1ee3t ra ngo\u00e0i t\u00ednh ch\u00ednh x\u00e1c v\u1ec1 ch\u1ee9c n\u0103ng.<\/p>\n

      \n
    • Y\u00eau c\u1ea7u ch\u1ee9c n\u0103ng:<\/strong> H\u1ec7 th\u1ed1ng ph\u1ea3i ho\u1ea1t \u0111\u1ed9ng theo m\u1ed9t c\u00e1ch c\u1ee5 th\u1ec3. (v\u00ed d\u1ee5: \u201cN\u00fat b\u1ea5m ph\u1ea3i g\u1eedi bi\u1ec3u m\u1eabu.\u201d)<\/li>\n
    • Y\u00eau c\u1ea7u phi ch\u1ee9c n\u0103ng:<\/strong> H\u1ec7 th\u1ed1ng ph\u1ea3i \u0111\u00e1p \u1ee9ng c\u00e1c ti\u00eau chu\u1ea9n v\u1ec1 hi\u1ec7u su\u1ea5t ho\u1eb7c b\u1ea3o m\u1eadt. (v\u00ed d\u1ee5: \u201cTrang web t\u1ea3i trong d\u01b0\u1edbi 2 gi\u00e2y.\u201d)<\/li>\n
    • Ti\u00eau ch\u00ed d\u1ef1a tr\u00ean k\u1ebft qu\u1ea3:<\/strong> H\u1ec7 th\u1ed1ng ph\u1ea3i \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ed9t k\u1ebft qu\u1ea3 c\u1ee5 th\u1ec3. (v\u00ed d\u1ee5: \u201cNg\u01b0\u1eddi d\u00f9ng n\u00ean c\u00f3 th\u1ec3 ho\u00e0n t\u1ea5t quy tr\u00ecnh thanh to\u00e1n m\u00e0 kh\u00f4ng b\u1ecf gi\u1ecf h\u00e0ng.\u201d)<\/li>\n<\/ul>\n

      Vi\u1ebft c\u00e1c ti\u00eau ch\u00ed d\u1ef1a tr\u00ean k\u1ebft qu\u1ea3 \u0111\u00f2i h\u1ecfi s\u1ef1 h\u1ee3p t\u00e1c. Kh\u00f4ng \u0111\u1ee7 ch\u1ec9 n\u00f3i r\u1eb1ng t\u00ednh n\u0103ng \u0111\u00e3 \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng; \u0111\u1ed9i ng\u0169 ph\u1ea3i x\u00e1c \u0111\u1ecbnh th\u00e0nh c\u00f4ng tr\u00f4ng nh\u01b0 th\u1ebf n\u00e0o trong th\u1ebf gi\u1edbi th\u1ef1c. \u0110i\u1ec1u n\u00e0y th\u01b0\u1eddng bao g\u1ed3m vi\u1ec7c \u0111\u1eb7t ra m\u1ed9t gi\u1ea3 thuy\u1ebft. V\u00ed d\u1ee5: \u201cN\u1ebfu ch\u00fang ta tri\u1ec3n khai menu \u0111i\u1ec1u h\u01b0\u1edbng m\u1edbi n\u00e0y, th\u00ec ng\u01b0\u1eddi d\u00f9ng s\u1ebd t\u00ecm th\u1ea5y s\u1ea3n ph\u1ea9m nhanh h\u01a1n 20%.\u201d<\/p>\n

      \u0110\u1ec3 x\u00e1c minh \u0111i\u1ec1u n\u00e0y, c\u00e1c ti\u00eau ch\u00ed ch\u1ea5p nh\u1eadn ph\u1ea3i bao g\u1ed3m c\u01a1 ch\u1ebf \u0111o l\u01b0\u1eddng. \u0110i\u1ec1u n\u00e0y c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t s\u1ef1 ki\u1ec7n ph\u00e2n t\u00edch c\u1ee5 th\u1ec3 \u0111\u1ec3 theo d\u00f5i ho\u1eb7c m\u1ed9t c\u00e2u h\u1ecfi kh\u1ea3o s\u00e1t \u0111\u1ec3 tri\u1ec3n khai khi truy c\u1eadp t\u00ednh n\u0103ng.<\/p>\n

      X\u00e1c minh sau tri\u1ec3n khai \ud83d\udd0d<\/h2>\n

      M\u1ed9t khi c\u00e2u chuy\u1ec7n \u0111\u01b0\u1ee3c g\u1ed9p v\u00e0 tri\u1ec3n khai, c\u00f4ng vi\u1ec7c v\u1eabn ch\u01b0a k\u1ebft th\u00fac. X\u00e1c minh l\u00e0 c\u1ea7u n\u1ed1i gi\u1eefa ph\u00e1t tri\u1ec3n v\u00e0 vi\u1ec7c t\u1ea1o ra gi\u00e1 tr\u1ecb. Giai \u0111o\u1ea1n n\u00e0y bao g\u1ed3m vi\u1ec7c gi\u00e1m s\u00e1t h\u1ec7 th\u1ed1ng v\u00e0 thu th\u1eadp d\u1eef li\u1ec7u \u0111\u1ec3 x\u00e1c nh\u1eadn gi\u1ea3 thuy\u1ebft.<\/p>\n

      1. Gi\u00e1m s\u00e1t ph\u00e2n t\u00edch<\/h3>\n

      Theo d\u00f5i c\u00e1c h\u00e0nh vi \u0111\u01b0\u1ee3c \u0111\u1ecbnh ngh\u0129a trong ti\u00eau ch\u00ed ch\u1ea5p nh\u1eadn c\u1ee7a b\u1ea1n. N\u1ebfu m\u1ee5c ti\u00eau l\u00e0 gi\u1ea3m s\u1ed1 l\u1ea7n nh\u1ea5p chu\u1ed9t, h\u00e3y x\u00e1c minh \u0111\u01b0\u1eddng \u0111i nh\u1ea5p chu\u1ed9t. N\u1ebfu m\u1ee5c ti\u00eau l\u00e0 t\u0103ng t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i, h\u00e3y theo d\u00f5i \u1ed1ng d\u1eabn. D\u1eef li\u1ec7u c\u1ea7n c\u00f3 s\u1eb5n ngay l\u1eadp t\u1ee9c sau khi ph\u00e1t h\u00e0nh \u0111\u1ec3 ph\u00e1t hi\u1ec7n c\u00e1c v\u1ea5n \u0111\u1ec1 quay tr\u1edf l\u1ea1i ho\u1eb7c x\u00e1c nh\u1eadn l\u1ee3i \u00edch \u0111\u1ea1t \u0111\u01b0\u1ee3c.<\/p>\n

      2. V\u00f2ng ph\u1ea3n h\u1ed3i ng\u01b0\u1eddi d\u00f9ng<\/h3>\n

      S\u1ed1 li\u1ec7u n\u00f3i cho b\u1ea1n bi\u1ebft \u0111i\u1ec1u g\u00ec \u0111ang x\u1ea3y ra; ng\u01b0\u1eddi d\u00f9ng n\u00f3i cho b\u1ea1n bi\u1ebft l\u00fd do t\u1ea1i sao. Giao ti\u1ebfp v\u1edbi \u0111\u1ed9i ng\u0169 h\u1ed7 tr\u1ee3 \u0111\u1ec3 thu th\u1eadp d\u1eef li\u1ec7u \u0111\u1ecbnh t\u00ednh. T\u00ecm ki\u1ebfm c\u00e1c m\u1eabu trong c\u00e1c v\u00e9 li\u00ean quan \u0111\u1ebfn t\u00ednh n\u0103ng m\u1edbi. Ng\u01b0\u1eddi d\u00f9ng c\u00f3 b\u1ecb nh\u1ea7m l\u1eabn kh\u00f4ng? H\u1ecd c\u00f3 h\u00e0i l\u00f2ng kh\u00f4ng? Ph\u1ea3n h\u1ed3i tr\u1ef1c ti\u1ebfp th\u01b0\u1eddng mang t\u00ednh h\u00e0nh \u0111\u1ed9ng h\u01a1n l\u00e0 s\u1ed1 li\u1ec7u th\u00f4.<\/p>\n

      3. Th\u1eed nghi\u1ec7m A\/B<\/h3>\n

      Khi kh\u00f4ng ch\u1eafc ch\u1eafn v\u1ec1 ph\u01b0\u01a1ng ph\u00e1p t\u1ed1t nh\u1ea5t, h\u00e3y th\u1eed nghi\u1ec7m c\u00e1c bi\u1ebfn th\u1ec3. Tri\u1ec3n khai t\u00ednh n\u0103ng cho m\u1ed9t nh\u00f3m nh\u1ecf ng\u01b0\u1eddi d\u00f9ng cho ph\u00e9p \u0111o l\u01b0\u1eddng c\u00f3 ki\u1ec3m so\u00e1t. So s\u00e1nh c\u00e1c ch\u1ec9 s\u1ed1 k\u1ebft qu\u1ea3 c\u1ee7a nh\u00f3m \u0111\u1ed1i ch\u1ee9ng v\u1edbi nh\u00f3m \u0111\u01b0\u1ee3c th\u1eed nghi\u1ec7m. \u0110i\u1ec1u n\u00e0y t\u00e1ch bi\u1ec7t t\u00e1c \u0111\u1ed9ng c\u1ee7a thay \u0111\u1ed5i c\u1ee5 th\u1ec3.<\/p>\n

      Nh\u1eefng sai l\u1ea7m ph\u1ed5 bi\u1ebfn trong \u0111o l\u01b0\u1eddng \u26a0\ufe0f<\/h2>\n

      Ngay c\u1ea3 v\u1edbi nh\u1eefng \u00fd \u0111\u1ecbnh t\u1ed1t nh\u1ea5t, c\u00e1c \u0111\u1ed9i th\u01b0\u1eddng v\u1ea5p ph\u1ea3i khi c\u1ed1 g\u1eafng \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng. Vi\u1ec7c nh\u1eadn th\u1ee9c \u0111\u01b0\u1ee3c nh\u1eefng sai l\u1ea7m ph\u1ed5 bi\u1ebfn n\u00e0y gi\u00fap duy tr\u00ec t\u00ednh to\u00e0n v\u1eb9n trong quy tr\u00ecnh.<\/p>\n

        \n
      • C\u00e1c ch\u1ec9 s\u1ed1 \u1ea3o:<\/strong>T\u1eadp trung v\u00e0o c\u00e1c con s\u1ed1 tr\u00f4ng t\u1ed1t nh\u01b0ng kh\u00f4ng li\u00ean quan \u0111\u1ebfn gi\u00e1 tr\u1ecb kinh doanh (v\u00ed d\u1ee5: t\u1ed5ng s\u1ed1 \u0111\u0103ng k\u00fd m\u00e0 kh\u00f4ng ph\u00e2n t\u00edch t\u1ef7 l\u1ec7 gi\u1eef ch\u00e2n). Tr\u00e1nh c\u00e1c ch\u1ec9 s\u1ed1 c\u00f3 th\u1ec3 b\u1ecb thao t\u00fang m\u00e0 kh\u00f4ng mang l\u1ea1i ti\u1ebfn b\u1ed9 th\u1ef1c s\u1ef1.<\/li>\n
      • B\u1ecf qua n\u1ee3 k\u1ef9 thu\u1eadt:<\/strong>T\u1ed1i \u01b0u h\u00f3a t\u1ed1c \u0111\u1ed9 th\u01b0\u1eddng d\u1eabn \u0111\u1ebfn c\u00e1c v\u1ea5n \u0111\u1ec1 v\u1ec1 ch\u1ea5t l\u01b0\u1ee3ng. N\u1ebfu m\u1ed9t c\u00e2u chuy\u1ec7n \u0111\u01b0\u1ee3c ho\u00e0n th\u00e0nh nhanh nh\u01b0ng \u0111\u00f2i h\u1ecfi b\u1ea3o tr\u00ec li\u00ean t\u1ee5c, k\u1ebft qu\u1ea3 d\u00e0i h\u1ea1n s\u1ebd ti\u00eau c\u1ef1c. H\u00e3y \u0111o l\u01b0\u1eddng \u0111\u1ed9 \u1ed5n \u0111\u1ecbnh c\u1ee7a m\u00e3 ngu\u1ed3n nh\u01b0 m\u1ed9t ph\u1ea7n c\u1ee7a th\u00e0nh c\u00f4ng c\u00e2u chuy\u1ec7n.<\/li>\n
      • \u0110o l\u01b0\u1eddng m\u1ecdi th\u1ee9:<\/strong>Theo d\u00f5i qu\u00e1 nhi\u1ec1u ch\u1ec9 s\u1ed1 s\u1ebd l\u00e0m m\u1edd t\u1eadp trung. Ch\u1ecdn m\u1ed9t ho\u1eb7c hai ch\u1ec9 s\u1ed1 k\u1ebft qu\u1ea3 ch\u00ednh cho m\u1ed7i c\u00e2u chuy\u1ec7n. N\u1ebfu m\u1ed9t ch\u1ec9 s\u1ed1 kh\u00f4ng th\u1ec3 h\u00e0nh \u0111\u1ed9ng \u0111\u01b0\u1ee3c, \u0111\u1eebng \u0111o l\u01b0\u1eddng n\u00f3.<\/li>\n
      • Cul blame c\u00f4ng c\u1ee5:<\/strong>Thi\u1ebfu th\u00e0nh c\u00f4ng kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng l\u00e0 v\u1ea5n \u0111\u1ec1 v\u1ec1 c\u00f4ng c\u1ee5. Th\u01b0\u1eddng l\u00e0 do ph\u1ea1m vi, hi\u1ec3u bi\u1ebft ho\u1eb7c ph\u00f9 h\u1ee3p th\u1ecb tr\u01b0\u1eddng. Tr\u00e1nh gi\u1ea3 \u0111\u1ecbnh n\u1ec1n t\u1ea3ng l\u00e0 nguy\u00ean nh\u00e2n g\u1ed1c r\u1ec5 c\u1ee7a k\u1ebft qu\u1ea3 k\u00e9m.<\/li>\n<\/ul>\n

        T\u00edch h\u1ee3p c\u00e1c v\u00f2ng ph\u1ea3n h\u1ed3i \ud83d\udd04<\/h2>\n

        Vi\u1ec7c \u0111o l\u01b0\u1eddng s\u1ebd v\u00f4 d\u1ee5ng n\u1ebfu kh\u00f4ng c\u00f3 h\u00e0nh \u0111\u1ed9ng. D\u1eef li\u1ec7u thu th\u1eadp t\u1eeb c\u00e1c c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 ho\u00e0n th\u00e0nh ph\u1ea3i \u0111\u01b0\u1ee3c \u0111\u01b0a tr\u1edf l\u1ea1i qu\u00e1 tr\u00ecnh l\u1eadp k\u1ebf ho\u1ea1ch. \u0110i\u1ec1u n\u00e0y t\u1ea1o n\u00ean m\u1ed9t chu k\u1ef3 c\u1ea3i ti\u1ebfn li\u00ean t\u1ee5c.<\/p>\n

        Ph\u00e2n t\u00edch h\u1ed3i t\u01b0\u1edfng:<\/strong>Trong c\u00e1c bu\u1ed5i h\u1ed3i t\u01b0\u1edfng c\u1ee7a nh\u00f3m, h\u00e3y th\u1ea3o lu\u1eadn v\u1ec1 d\u1eef li\u1ec7u k\u1ebft qu\u1ea3, ch\u1ee9 kh\u00f4ng ch\u1ec9 quy tr\u00ecnh. C\u00e2u chuy\u1ec7n c\u00f3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau kh\u00f4ng? N\u1ebfu kh\u00f4ng, t\u1ea1i sao? M\u1ee5c ti\u00eau c\u00f3 qu\u00e1 m\u1ee9c kh\u00f4ng th\u1ef1c t\u1ebf? Vi\u1ec7c tri\u1ec3n khai c\u00f3 v\u1ea5n \u0111\u1ec1 g\u00ec kh\u00f4ng?<\/p>\n

        Tinh ch\u1ec9nh danh s\u00e1ch c\u00f4ng vi\u1ec7c:<\/strong>S\u1eed d\u1ee5ng d\u1eef li\u1ec7u k\u1ebft qu\u1ea3 \u0111\u1ec3 \u01b0u ti\u00ean c\u00f4ng vi\u1ec7c trong t\u01b0\u01a1ng lai. N\u1ebfu m\u1ed9t c\u00e2u chuy\u1ec7n t\u01b0\u01a1ng t\u1ef1 tr\u01b0\u1edbc \u0111\u00e2y kh\u00f4ng mang l\u1ea1i gi\u00e1 tr\u1ecb, h\u00e3y xem x\u00e9t l\u1ea1i c\u00e1ch ti\u1ebfp c\u1eadn ho\u1eb7c gi\u1ea3m \u01b0u ti\u00ean. N\u1ebfu xu\u1ea5t hi\u1ec7n xu h\u01b0\u1edbng th\u00e0nh c\u00f4ng, h\u00e3y \u0111\u1ea7u t\u01b0 nhi\u1ec1u h\u01a1n v\u00e0o l\u0129nh v\u1ef1c \u0111\u00f3.<\/p>\n

        Giao ti\u1ebfp v\u1edbi c\u00e1c b\u00ean li\u00ean quan:<\/strong>Chia s\u1ebb k\u1ebft qu\u1ea3 k\u1ebft qu\u1ea3 v\u1edbi c\u00e1c nh\u00e0 l\u00e3nh \u0111\u1ea1o kinh doanh. Minh b\u1ea1ch t\u1ea1o d\u1ef1ng ni\u1ec1m tin. Vi\u1ec7c cho th\u1ea5y m\u1ed9t t\u00ednh n\u0103ng \u0111\u00e3 \u0111\u01b0\u1ee3c tri\u1ec3n khai nh\u01b0ng kh\u00f4ng \u0111\u1ea1t \u0111\u01b0\u1ee3c k\u1ef3 v\u1ecdng th\u1ec3 hi\u1ec7n s\u1ef1 trung th\u1ef1c v\u00e0 cam k\u1ebft h\u01b0\u1edbng \u0111\u1ebfn gi\u00e1 tr\u1ecb thay v\u00ec ch\u1ec9 mang t\u00ednh h\u00ecnh th\u1ee9c.<\/p>\n

        Nu\u00f4i d\u01b0\u1ee1ng v\u0103n h\u00f3a l\u1ea5y gi\u00e1 tr\u1ecb l\u00e0m tr\u1ecdng t\u00e2m \ud83e\udd1d<\/h2>\n

        C\u00e1c ch\u1ec9 s\u1ed1 v\u00e0 quy tr\u00ecnh l\u00e0 c\u00f4ng c\u1ee5, nh\u01b0ng v\u0103n h\u00f3a m\u1edbi l\u00e0 \u0111\u1ed9ng c\u01a1. M\u1ed9t nh\u00f3m s\u1ee3 th\u1ea5t b\u1ea1i s\u1ebd kh\u00f4ng \u0111o l\u01b0\u1eddng k\u1ebft qu\u1ea3 m\u1ed9t c\u00e1ch trung th\u1ef1c. H\u1ecd s\u1ebd thao t\u00fang d\u1eef li\u1ec7u \u0111\u1ec3 t\u1ea1o v\u1ebb nh\u01b0 th\u00e0nh c\u00f4ng.<\/p>\n

          \n
        • An to\u00e0n v\u1ec1 t\u00e2m l\u00fd:<\/strong>T\u1ea1o m\u00f4i tr\u01b0\u1eddng m\u00e0 vi\u1ec7c th\u1eeba nh\u1eadn m\u1ed9t c\u00e2u chuy\u1ec7n kh\u00f4ng th\u00e0nh c\u00f4ng l\u00e0 an to\u00e0n. \u0110i\u1ec1u n\u00e0y cho ph\u00e9p th\u1ef1c hi\u1ec7n c\u00e1c bu\u1ed5i \u0111\u00e1nh gi\u00e1 sau s\u1ef1 ki\u1ec7n m\u1ed9t c\u00e1ch trung th\u1ef1c v\u00e0 h\u1ecdc h\u1ecfi.<\/li>\n
        • Chia s\u1ebb tr\u00e1ch nhi\u1ec7m:<\/strong>M\u1ecdi ng\u01b0\u1eddi trong nh\u00f3m, t\u1eeb nh\u00e0 ph\u00e1t tri\u1ec3n \u0111\u1ebfn nh\u00e0 thi\u1ebft k\u1ebf \u0111\u1ebfn ch\u1ee7 s\u1ea3n ph\u1ea9m, \u0111\u1ec1u c\u1ea7n quan t\u00e2m \u0111\u1ebfn k\u1ebft qu\u1ea3. Ph\u00e1t tri\u1ec3n kh\u00f4ng ch\u1ec9 l\u00e0 v\u1ec1 m\u00e3 ngu\u1ed3n; \u0111\u00f3 l\u00e0 v\u1ec1 gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1.<\/li>\n
        • H\u1ecdc t\u1eadp theo t\u1eebng b\u01b0\u1edbc l\u1eb7p l\u1ea1i:<\/strong>Xem m\u1ed7i c\u00e2u chuy\u1ec7n nh\u01b0 m\u1ed9t th\u00ed nghi\u1ec7m. Ngay c\u1ea3 khi k\u1ebft qu\u1ea3 ti\u00eau c\u1ef1c, nh\u00f3m v\u1eabn h\u1ecdc \u0111\u01b0\u1ee3c \u0111i\u1ec1u g\u00ec \u0111\u00f3 qu\u00fd gi\u00e1 v\u1ec1 ng\u01b0\u1eddi d\u00f9ng ho\u1eb7c h\u1ec7 th\u1ed1ng.<\/li>\n<\/ul>\n

          S\u1ef1 thay \u0111\u1ed5i v\u0103n h\u00f3a n\u00e0y m\u1ea5t th\u1eddi gian. N\u00f3 \u0111\u00f2i h\u1ecfi s\u1ef1 c\u1ee7ng c\u1ed1 li\u00ean t\u1ee5c t\u1eeb l\u00e3nh \u0111\u1ea1o. Khi tr\u1ecdng t\u00e2m v\u1eabn n\u1eb1m \u1edf vi\u1ec7c gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 thay v\u00ec \u0111\u1ea1t ti\u1ebfn \u0111\u1ed9, nh\u00f3m s\u1ebd t\u1ef1 nhi\u00ean h\u01b0\u1edbng \u0111\u1ebfn c\u00e1c ph\u01b0\u01a1ng ph\u00e1p \u0111o l\u01b0\u1eddng t\u1ed1t h\u01a1n.<\/p>\n

          K\u1ebft lu\u1eadn: H\u00e0nh tr\u00ecnh v\u1ec1 gi\u00e1 tr\u1ecb \ud83d\ude80<\/h2>\n

          \u0110o l\u01b0\u1eddng th\u00e0nh c\u00f4ng th\u00f4ng qua k\u1ebft qu\u1ea3 c\u1ee7a c\u00e1c c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng ho\u00e0n th\u00e0nh kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t thi\u1ebft l\u1eadp m\u1ed9t l\u1ea7n. \u0110\u00f3 l\u00e0 m\u1ed9t k\u1ef7 lu\u1eadt li\u00ean t\u1ee5c \u0111\u00f2i h\u1ecfi s\u1ef1 c\u1ea3nh gi\u00e1c v\u00e0 th\u00edch nghi. B\u1eb1ng c\u00e1ch chuy\u1ec3n tr\u1ecdng t\u00e2m t\u1eeb \u0111\u1ea7u ra sang k\u1ebft qu\u1ea3, c\u00e1c nh\u00f3m c\u00f3 th\u1ec3 \u0111\u1ea3m b\u1ea3o c\u00f4ng vi\u1ec7c c\u1ee7a h\u1ecd th\u1ef1c s\u1ef1 c\u00f3 \u00fd ngh\u0129a.<\/p>\n

          H\u00e3y nh\u1edb r\u1eb1ng m\u1ee5c ti\u00eau kh\u00f4ng ph\u1ea3i l\u00e0 ho\u00e0n h\u1ea3o, m\u00e0 l\u00e0 ti\u1ebfn b\u1ed9. M\u1ed7i c\u00e2u chuy\u1ec7n ho\u00e0n th\u00e0nh \u0111\u1ec1u mang l\u1ea1i c\u01a1 h\u1ed9i h\u1ecdc h\u1ecfi. S\u1eed d\u1ee5ng c\u00e1c ch\u1ec9 s\u1ed1 \u0111\u1ec3 \u0111\u1ecbnh h\u01b0\u1edbng quy\u1ebft \u0111\u1ecbnh, ch\u1ee9 kh\u00f4ng ph\u1ea3i \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 hi\u1ec7u su\u1ea5t. Khi nh\u00f3m \u0111\u1ed3ng l\u00f2ng h\u01b0\u1edbng \u0111\u1ebfn gi\u00e1 tr\u1ecb, c\u00f4ng vi\u1ec7c tr\u1edf n\u00ean \u00fd ngh\u0129a h\u01a1n, v\u00e0 k\u1ebft qu\u1ea3 tr\u1edf n\u00ean c\u00f3 t\u00e1c \u0111\u1ed9ng l\u1edbn h\u01a1n.<\/p>\n

          B\u1eaft \u0111\u1ea7u nh\u1ecf. Ch\u1ecdn m\u1ed9t c\u00e2u chuy\u1ec7n. X\u00e1c \u0111\u1ecbnh r\u00f5 k\u1ebft qu\u1ea3. \u0110o l\u01b0\u1eddng. H\u1ecdc h\u1ecfi. L\u1eb7p l\u1ea1i. C\u00e1ch ti\u1ebfp c\u1eadn l\u1eb7p l\u1ea1i n\u00e0y x\u00e2y d\u1ef1ng m\u1ed9t khung th\u00e0nh c\u00f4ng v\u1eefng ch\u1eafc, c\u00f3 th\u1ec3 m\u1edf r\u1ed9ng theo t\u1ed5 ch\u1ee9c.<\/p>\n","protected":false},"excerpt":{"rendered":"

          Trong m\u00f4i tr\u01b0\u1eddng ph\u00e1t tri\u1ec3n hi\u1ec7n \u0111\u1ea1i, \u0111\u1ecbnh ngh\u0129a v\u1ec1 vi\u1ec7c ho\u00e0n th\u00e0nh \u0111\u00e3 thay \u0111\u1ed5i. Vi\u1ec7c ho\u00e0n th\u00e0nh m\u1ed9t nhi\u1ec7m v\u1ee5 hay vi\u1ebft m\u00e3 kh\u00f4ng c\u00f2n \u0111\u1ed3ng ngh\u0129a v\u1edbi…<\/p>\n","protected":false},"author":1,"featured_media":328,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"\u0110o l\u01b0\u1eddng th\u00e0nh c\u00f4ng: H\u01b0\u1edbng d\u1eabn v\u1ec1 k\u1ebft qu\u1ea3 c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng \ud83d\udcca","_yoast_wpseo_metadesc":"H\u1ecdc c\u00e1ch \u0111o l\u01b0\u1eddng th\u00e0nh c\u00f4ng th\u00f4ng qua k\u1ebft qu\u1ea3 c\u1ee7a c\u00e1c c\u00e2u chuy\u1ec7n ng\u01b0\u1eddi d\u00f9ng \u0111\u00e3 ho\u00e0n th\u00e0nh. 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